LeBron James Is 🔥🔥🔥 Online

If Instagram is a part of James’s team-building formula, then emojis are his love language. It goes something like this: James will post a story about a teammate that includes emojis, then that teammate will repost James’s original post by adding his own emojis, then James will repost the repost with even more emojis.

A nesting doll of emojis. On his feed. All the time.

“If he ever sees the chance to show someone some love and give them a shout out in some small way, he’s going to do it,” Green said.

But James does not limit his online correspondence to the Lakers. In November, he expressed his support and admiration for boxers (Seniesa Estrada), football players (Colin Kaepernick, DeAndre Hopkins) and musicians (Travis Scott, Dave East, the Stylistics). James loves music. In fact, 30.8 percent of his Instagram activity over the month was of him listening to music, often selfie-style as he bobbed his head in the back seat of his chauffeured automobile. By comparison, basketball-related content made up only 27.4 percent of his stories and posts, and 5.2 percent of those were about his oldest son, LeBron James Jr., who goes by the nickname Bronny and whose high school team kept obliterating its opponents.

Once social media-shy himself, James cautiously welcomed his son to the platform in May and warned “haters” to stay out of Bronny’s comments. Junior now has more than 3.9 million followers of his own.

“He’s a new-age, global superstar of social media,” Dudley said of LeBron. “And he’s got different aspirations — maybe being a billionaire, doing this, doing that. And his social media is key for that.”

Article source: https://www.nytimes.com/2019/12/17/sports/basketball/lebron-james-instagram-emojis.html?emc=rss&partner=rss