The Los Angeles Rams unveiled a new logo this week, and the Internet’s response was overwhelmingly negative.
Between the memes and social media shots, Hall of Fame running back and former Rams great Eric Dickerson — who signed his message “The Rambassador” — said he planned on taking fans’ suggestions straight to the front office and tweeted two alternative logos.
“(Rams) fans, I reviewed your comments regarding our new logos and share in your disappointment,” Dickerson wrote. “I’ll be speaking with the Rams on our behalf. Please like if you prefer the logo on the left and retweet to vote for the logo on the right.”
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Rams general manager Kevin Demoff had some fun with the backlash this week, turning it into a charity opportunity: if donations to a charity telethon for coronavirus relief eclipsed $2 million, he’d read mean tweets (the drive eclipsed that goal on Tuesday).
“If some self-deprecating humor and people taking shots at me can raise money for someone who needs a meal, that’s the best thing I can do with my time,” Demoff told USA TODAY Sports’ Jarrett Bell earlier this week.