Sydney Sweeney strips down to lacy lingerie in BTS photos from steamy SYRN shoot ahead of her 29th birthday
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Sydney Sweeney sent temperatures soaring as she stripped down to lingerie in a new SYRN social media post.
This week, the 28-year-old bombshell – who has been gearing up for her September 12 birthday – captivated in behind-the-scenes content from her brand’s latest campaign.
Sweeney put on a busty display in one photo that featured her in a racy blue lace bra that left little to the imagination.
‘Birthday suits look a little different around here,’ she captioned the post, adding a cake emoji and revealing that the collection, which drops on September 1, was named ‘Birthday Boobs.’
Another stunning photo showed the blonde beauty in a semi-sheer baby-blue bra, garter belt and thong as she posed in a kitchen, and she added a polaroid-style photo snapped during the photoshoot in a follow-up post on Sunday.
A brief video snippet showed Sweeney in another three-piece set, but black, as she looked over her shoulder and coyly smiled for the camera.
Sydney Sweeney sent temperatures soaring as she stripped down to lingerie in a new SYRN social media post
Sweeney put on a busty display in one photo that featured her in a racy blue lace bra that left little to the imagination, while another snap highlighted her matching garter belt and thong
‘Birthday suits look a little different around here,’ she captioned the post, adding a cake emoji and revealing that the collection, which drops on September 1, was named ‘Birthday Boobs.’
‘Step into the world of Birthday Boobs,’ SYRN’s Instagram caption teased to its 482,000 followers.
She tantalized her fans while suggestively making a mess with flour as she baked cakes scantily clad.
Throughout the clip, a gritty, slowed, vintage-inspired iteration of Happy Birthday played to set a sexy tone.
The actress subsequently set multiple cakes on a long table before mounting the surface and seductively crawling across it.
The wild advert drew a mixed reception in the comments, with one fan asking if Sweeney was teasing a potential OnlyFans launch.
‘I’ve seen more of Sydney than some women I’ve dated,’ added another.
A third commented, ‘Where can I buy the cake? Asking for a friend.’
The Housemaid star has consistently rolled out sexually-charged promotional material since launching SYRN in late January.
On Sunday, the 28-year-old bombshell captivated in behind-the-scenes content from her brand’s latest campaign
Sweeney has been gearing up for her September 12 birthday
The actress will turn 29 in just a couple of weeks
A previously shared photo showed the blonde beauty in a semi-sheer baby blue bra, garter belt, and thong as she posed in a kitchen
In April, she took her products to Stagecoach music festival for a pop-up activation, in which she nearly spilled out of a $269 ‘Date Night’ corset from her brand.
The Euphoria star opened up about her mission for SYRN earlier this year, insisting she wants to ensure every piece fits well and works on a ‘beautiful range of body types.’
She told Cosmopolitan magazine in January: ‘My designers are all women, and I have an amazing diverse team.
‘My models are a beautiful range of body types. I’m always like: “I want to see it on every body.” I can’t be the only model. I need to make sure everyone feels really good in it.’
Sweeney emphasized, ‘If I wouldn’t wear it, I wouldn’t want to make it.’
The lingerie range is just one of the entrepreneur’s latest business pursuits.
She also recently launched a production company called Honey Trap.
Its first project is Hollow, a reframing of The Legend of Sleepy Hollow, seen through the eyes of Katrina Van Tassel, played by Sweeney.