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IHOP’s changing the name to IHOb, and it’s causing an conflict online

  • June 06, 2018
  • Business

Could it be “bees,” “butter” or even “books”? Or is it only plain old “breakfast”?

It’s been famous as IHOP — the International House of Pancakes — for over 60 years, but now a famous U.S. grill sequence is changing a name, and it’s causing an conflict online.

The association posted a chatter on Monday observant it is “flippin'” the “P” in its name to a “b” with a six-second video displaying a flip in a logo, adding, “Find out what it could b” on Jun 11.

Since then, almost 1.9 million people have noticed a video in a post, while some-more than 11,000 Twitter users were articulate about a chatter with a hashtag #IHOb.

As a discuss raged online about what a “b” could mount for, IHOP tweeted some options in a poll, trimming from “Bacon” to “Barnacles.” More than 28,000 users had voted in a check as of Wednesday morning.

  

Added to that, a company’s website greeted visitors with a large countdown that shows a days to a seconds until IHOP reveals what a “b” in its new name stands for subsequent week.

What could it ‘b’?

Meanwhile, a response on amicable media to IHOP changing a widely famous name has ranged from humour to annoy and all in between.

The guesses on what the “b” could mount for ranged from apparent food names to laughable and weird suggestions as such “bankruptcy.”

Added to that, users seemed even some-more confused as to because IHOP would consider changing a name in a initial place.

We’ll all have a answer on Monday.

Article source: http://www.cbc.ca/news/business/ihop-ihob-pancakes-fast-food-1.4693961?cmp=rss

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