Record numbers assistance UEFA Women’s EURO lift bar
Whether it was on TV, online or during a stadium, UEFA Women’s EURO 2017 set new benchmarks as fans followed a contest in record numbers.
TV
- The 2017 book was the most watched in history, leading a 2013 assembly by some-more than 50 million.
- Sunday’s final was a tip sports programme assembly of a year to date in a Netherlands, watched by an normal of 4.1m viewers (83% share); there was a tellurian assembly of 13m+.
Online
- Visits to a UEFA Women’s EURO territory on UEFA.com and a new women’s football app over a march of a contest totalled 4,011,534. The 2013 sum for a whole contest was 1.5 million.
 Social media
- The central contest amicable media platforms generated 550K+ interactions while there were 4.4m+ video views on a #WEURO2017 Facebook and Instagram accounts.
- The Together #WePlayStrong debate triggered 82K+ interactions opposite Facebook, Instagram and Twitter; a inhabitant organisation interactions surfaced 16m.
Attendances
- The sum contest assemblage of 240,045 surpassed a record set in 2013 of 216,888. Three of a tip 6 single-match Women’s EURO record attendances took place over a final month.Â
- Netherlands are a initial Women’s EURO hosts to sell out all their matches. The 6 games were watched by a sum of 110,897.