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Newly independent Harry and Meghan launch their own Instagram account

The newly forming “court” of Prince Harry and Duchess Meghan took another step toward royal independence Tuesday, albeit one never imagined by Harry’s ancestors: The Duke and Duchess of Sussex launched their own Instagram account.

The new @sussexroyal account so far has nothing on it except a royal-blue square reading “Official Instagram for their Royal Highnesses the Duke and Duchess of Sussex” in a fancy white font.

“Welcome to our official Instagram; we look forward to sharing the work that drives us, the causes we support, important announcements, and the opportunity to shine a light on key issues. We thank you for your support, and welcome you to @sussexroyal,” read the post signed by just “Harry Meghan.”

It was welcomed by @kensingtonroyal, the official Twitter and Instagram accounts for Prince William and Duchess Kate of Cambridge, based at their London home at Kensington Palace.

Kensingtonroyal used to also represent Harry and Meghan; its welcome post features the couple, who are due to welcome their first child this month. 

“Welcome to Instagram, @SussexRoyal!” the post read, next to a picture of Harry and heavily pregnant Meghan.

Within minutes, the account had more than 270,000 followers.

Harry and Meghan have just announced they are getting their own “household,” meaning a professional staff and media spokespeople, set up at Buckingham Palace under the aegis of the staff of his grandmother, Queen Elizabeth II.

They also are leaving their two-bedroom Nottingham Cottage flat at Kensington Palace in London and moving to Frogmore Cottage, a newly renovated old house on the Windsor Castle estate given to them by the queen.

These moves have been interpreted by British tabloids as signs of a “feud” between the two brothers and sisters-in-law, interpretations largely ignored by Kensington Palace and for which there is no confirmation. Thus, the Sussex Instagram announcement was immediately noticed by vigilant royal correspondents. 

“So following the news they are getting their own household, Harry and Meghan have got their own Instagram account which has been welcomed by the @KensingtonRoyal Instagram today,” posted Town Country royal correspondent Victoria Murphy on Twitter. 

But the changes for Harry and Meghan are more likely due to royal routine: The brothers – Will is 36, Harry is 34 – have grown up, they’re building their own families, they and their wives are setting out their own charitable goals and they’re taking on different responsibilities as senior royals. 

In the old days, their ancestors would done the same, forming new mini-courts around the main events at Buckingham Palace; these days, it means setting up social media accounts to update the taxpayers about their activities. 

But don’t expect Harry and Meghan to be posting themselves; as a general rule, senior royals don’t share their intimate thoughts and opinions in public or on Instagram. No selfies.

Instead, these accounts are managed by their staffs with the goal of promoting their royal bosses.

However, Meghan, 37, is an experienced social-media enthusiast. The former American actress had a strong social-media presence and her own lifestyle blog, The Tig, before she and Harry got engaged in November 2017 and she had to close all those down.

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The entire royal family gathers on Buckingham Palace balcony after the Trooping the Colour parade. In this picture, Prince Harry and Duchess Meghan are seen with the queen, her son, Prince Andrew of York, Duchess Camilla of Cornwall, Prince Charles, Duchess Kate of Cambridge, Princess Charlotte and Prince George, Prince William, and one of the queen’s great-granddaughters, Savannah Phillips. LONDON, ENGLAND – JUNE 09: Princess Anne, Princess Royal, Princess Beatrice, Lady Louise Windsor, Prince Andrew, Duke of York, Queen Elizabeth II, Meghan, Duchess of Sussex, Prince Charles, Prince of Wales, Prince Harry, Duke of Sussex, Catherine, Duchess of Cambridge, Prince William, Duke of Cambridge, Princess Charlotte of Cambridge, Savannah Phillips, Prince George of Cambridge and Isla Phillips watch the flypast on the balcony of Buckingham Palace during Trooping The Colour on June 9, 2018 in London, England. The annual ceremony involving over 1400 guardsmen and cavalry, is believed to have first been performed during the reign of King Charles II. The parade marks the official birthday of the Sovereign, even though the Queen’s actual birthday is on April 21st. (Photo by Chris Jackson/Getty Images) ORG XMIT: 775171454 ORIG FILE ID: 970405304 Chris Jackson/ Getty Images

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  • Under her black William Vintage coat, Duchess Meghan24 of 123
  • During their tour of the Bristol Old Vic theater, Duchess25 of 123
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  • Duchess Meghan repeated a black Givenchy caplet coat27 of 123
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  • Duchess Meghan of Sussex visited one of her new patronages,29 of 123
  • For her first official visit to the National Theatre,30 of 123
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  • Duchess Meghan visited Smart Works, an organization39 of 123
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  • At Smart Works, which helps clothe and coach women41 of 123
  • Duchess Meghan of Sussex attends the Christmas Day42 of 123
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  • Duchess Meghan kept warm in a Soia  Kyo wool  coat45 of 123
  • Untied, the coat revealed a floral-print Brock Collection46 of 123
  • Meghan strayed from her usual -- a bateau neck -- and47 of 123
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  • During the Remembrance Sunday and Centenary of the55 of 123
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  • Duchess Meghan of Sussex attended the wedding of her58 of 123
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  • For Princess Eugenie's wedding, Prince Harry and Duchess60 of 123
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  • Meghan wore a trench dress from the Canadian brand88 of 123
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