Justin Bieber slammed for 'insensitive' fake pregnancy post on April Fools' Day


Justin Bieber proposed to Hailey Baldwin

A lot of social media users aren’t finding Justin Bieber’s April Fools’ joke funny. 

The “Love Yourself” singer, 25, took to Instagram Monday to share a caption-less picture of an ultrasound, implying that he and wife Hailey Baldwin, 22, were expecting their first child together. 

Bieber took the joke a step further by sharing several pictures of Baldwin touching her bare stomach while surrounded by two gloved medical professionals, in what appeared to be a doctor’s office. “If U thought it was April fools,” he added.

His initial posts were filled with comments of support from friends and fans who congratulated the couple on their “miracle,” while others questioned if this was just an elaborate April Fools’ joke.

Related: Amid a mental health break, Justin Bieber slams troll for criticizing his marriage

Turns out, it was. 

Bieber later added a third Instagram post of a puppy photoshopped into the ultrasound. “Wait omg is that a,,, APRIL FOOLS,” he captioned the picture. 

While some users called Bieber’s prank “genius,” others said pregnancy is no laughing matter, slamming the pop star for insensitivity for couples who struggle to conceive or have lost children. 

Related: Hailey Baldwin says mental health should be ‘No. 1’ after Justin Bieber asked for prayers

“Not funny,” user britt_saddler commented under the puppy post. “As someone who has experienced many losses and 9 yrs of infertility it is hard to see April Fools pregnancy announcements. I hope you truly are expecting though because it is an amazing gift and blessing.”

User maribellemf added: “I hope y’all never experience infertility or infant loss. Faking a pregnancy is nothing to joke about. This is (expletive) insensitive.”

“You both should be ashamed of yourselves! Do you know how many women struggle with infertility and pregnancy loss?” user illinoisturtle commented. “This subject is not a joke and I do pray to God you both never go through infertility or pregnancy loss. Maybe you should have a little more decency and respect for others.”

The backlash follows a growing number of social media users advocating for an end to fake pregnancy announcements on April Fools’ Day. 

“1 in 4 women miscarry. 1 in 8 couples experience infertility. 1 in 160 pregnancies end in stillbirth,” Kelcie Mae tweeted ahead of April 1. “Think before you prank on April Fools Day, because pregnancy is not a joke. Don’t degrade something so precious and valuable.”

Ahead of the joke-filled day, Main Line Fertility reminded Twitter followers Friday that, “We love a good laugh, but pregnancy is not an April Fools Joke.”

Bieber has not addressed the backlash, and all three posts remain on his Instagram page. USA TODAY reached out to his rep for comment. 

Related: Justin Bieber asks for fans’ prayers after revealing he’s been ‘struggling a lot’

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