‘Celebrity Apprentice’ ratings get no Trump bump, uncover loses to ‘Bachelor’

Arnold Schwarzenegger is no Donald Trump, during slightest not in terms of viewership.

The premiere of this deteriorate of NBC’s “The Celebrity Apprentice,” Schwarzenegger’s initial as host, brought in an normal of 4.9 million viewers on Monday night.

That array is good next a 6.5 million viewers that a premiere of a final deteriorate of a uncover hosted by now-President-elect Donald Trump brought in dual years ago.

It’s also good next a 6.6 million normal viewers that a existence foe on ABC, “The Bachelor,” brought in for a deteriorate premiere Monday night.

“The Bachelor” also dejected “The Celebrity Apprentice” by 62% in a demographic that advertisers adore most, those aged 18 to 49 years old.

NBC came in third for a night in primary time viewers, behind CBS and ABC.

“The Apprentice” has been an on-again, off-again strike authorization for NBC. It was a approved pound when it debuted in 2004, averaging 18.5 million viewers for a premiere episode.

But Monday’s part of “Celebrity Apprentice” pulled in a common ratings notwithstanding entrance with a bit some-more expectation than common from viewers meddlesome to see how Schwarzenegger, a former Governor of California, who was expel in Sep of 2015, would take over a house room from Trump.

Some viewers also presumably tuned in to find out what locate word Schwarzenegger would use to reinstate Trump’s oft-quoted “you’re fired.” NBC had kept a word a tip until a premiere. Ultimately, Schwarzenegger went with “you’re terminated.”

The uncover even carried a shade of debate following a news that Trump, even as president, would stay on as executive writer on a series.

New York Times radio censor Mike Hale’s examination suggested one reason because Schwarzenegger might have underperformed his predecessor, and might continue to.

Related: Schwarzenegger’s ‘Apprentice’ creates a debut

“With Mr. Schwarzenegger, there’s no joy, only a — you’ll atonement a word — robotic professionalism,” Hale wrote. “His rebukes don’t have adequate bite, his stares don’t have adequate menace.”

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