Bob Born, ‘Father Of Peeps’ Marshmallow Candies, Dies At 98
Born began his life in New York City on Sept. 29, 1924. His father, Sam Born, was a Russian immigrant who started Just Born shortly before his son’s birth. The family later moved to Bethlehem, Pennsylvania, where Just Born is still based.
Article source: https://www.huffpost.com/entry/bob-born-father-of-peeps-dead-at-98_l_63d853e1e4b07c0c7e055127