Taylor Swift Fans Sue Ticketmaster’s Parent Company

In 2010, Ticketmaster, a ticketing giant, merged with Live Nation, the world’s largest concert promotion company, becoming Live Nation Entertainment. The company, which says it processes 500 million tickets per year in more than 30 countries, did not immediately respond to a request for comment on Monday.

Greg Maffei, the chairman of Live Nation Entertainment, said in an interview on CNBC last month that the company “could’ve filled 900 stadiums,” and he partly blamed Swift’s popularity for the problems. “The reality is, Taylor Swift hasn’t been on the road for three or four years, and that’s caused a huge issue,” he said.

Ticketmaster apologized in November to Swift fans for the problems with its ticket sales for the Eras Tour.

It said that more than two million tickets for the tour were sold on Nov. 15, the most for an artist in a single day. Ticketmaster said it had faced a “staggering number of bot attacks as well as fans who didn’t have codes” to buy tickets, resulting in 3.5 billion system requests, four times its previous peak.

Even before the botched sale of the Swift concert tickets, Live Nation had come under scrutiny for its power and size. The Justice Department has in recent months been investigating its practices and whether the company maintains a monopoly over the multibillion-dollar live music industry, according to two people with knowledge of the matter.

Ms. Swift called the situation “excruciating” in a sharply worded statement on Instagram last month that did not name Ticketmaster.

Ms. Swift wrote that she was “extremely protective” of her fans and had brought “so many elements” of her career in house in order to improve fan experiences “by doing it myself with my team who care as much about my fans as I do.”

Article source: https://www.nytimes.com/2022/12/05/business/media/taylor-swift-ticketmaster.html