Ken doll gets a Barbie makeover with new physique types, skin tones and styles

His long-term partner gets all a courtesy for her looks, though now a iconic Ken doll is removing a makeover.

After producing a toy for more than 5 decades with a same simple physique structure, Mattel is introducing 15 new versions of a Ken doll, looks that embody new skin tones, physique shapes and hair styles.

Barbie got a identical diagnosis about a year ago, and a pierce to makeover Ken is partial of a toymaker’s devise to marketplace a dolls to a new different organisation of children and collectors.

The new Barbies had their preferred impact final year as a line saw double-digit sales increases globally after years of stagnation.

“The Barbie code has always reflected a times, so modernizing Ken is a subsequent step in a brand’s expansion to offer some-more different products,” a California-based association pronounced in a release.

The new doll comes with 3 simple physique types: slim, extended and original. But any physique form comes with many other options, including seven skin tones, 8 hair colours, 9 hairstyles and modern fashions.

So if Cactus Cooler Ken and his male bun isn’t your speed, maybe Plaid On Point Ken and his close-cropped hair is some-more to your liking. Or if Classic Cool Ken doesn’t have adequate beef on his bones, cruise his huskier change ego, Super Stripes Ken.

The new dolls will be accessible immediately, Mattel said.

Article source: http://www.cbc.ca/news/business/ken-doll-mattel-1.4168880?cmp=rss