The debate over the episode has called attention to what experts call an old problem: the K-pop industry’s struggle to develop the level of cultural sensitivity that fans in the United States and elsewhere expect.
The criticism also highlights resentment that has built up for years among many Black fans who feel that K-pop acts adopt their culture but do not respect them, just as earlier generations of white musicians appropriated Black music and reaped the riches.
“There are Black fans who love K-pop so much,” said CedarBough T. Saeji, an expert on the K-pop industry at Pusan National University in South Korea. “But they also do have a bone to pick with the way that their fandom has been ignored, and the way that their concerns about things like cultural appropriation have also been ignored.”
Crush, 30, whose real name is Shin Hyo-seob, is an A-list K-pop star at a time when South Korea’s cultural exports are winning legions of new fans abroad. As the K-pop industry becomes increasingly international, more of its lyrics are being written in English, and agencies that promote K-pop acts are opening offices abroad.
Crush’s record label, P Nation, was founded in 2018 by the singer Psy, whose breakout 2012 hit, “Gangnam Style,” helped K-pop carve out an international profile.
Article source: https://www.nytimes.com/2022/10/19/arts/music/crush-racism-kpop.html