Shopping withÂ AmazonÂ on Prime Day, likely to be one ofÂ the online retailerâ€™s biggest sales days of the year, may mean crossing a digital picket line.
Amazon workers in Minnesota and Germany are strikingÂ in protest of working conditions and wage practices, just as Prime Day kicks off.
Those in Europe have staged protests during sale days in past years. But the action in Minnesota is the first major strike of workers in the United States during the companyâ€™s annual Prime Day event. It may also be a sign that the companyâ€™sÂ increase to a $15 minimum wage last yearÂ is not enough to satisfy workersâ€™ needs.
This yearâ€™s Prime Day could bring in as much as $5.8 billion in sales globally, according to Coresight Research. Last year, Amazon reported that consumers worldwide purchased more than 100 million products. This is also the first time Amazon is holding the midsummer sale since it promised in June toÂ provide one-day shipping on select itemsÂ to Prime members.
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â€œAmazon has the means to do so much more for all of its employees, and we would like to see less physically and mentally draining jobs,â€ William Stolz, who has worked in an Amazon warehouse for over two years, said in an interview from Minnesota with CNBCâ€™s â€œClosing Bell. â€
â€œWe would like to see workers have better job security, better treatment for those that are injured, bringing back some of the benefits and bonuses that we used to have,â€ he said.
The fulfillment center workers in Shakopee, Minnesota, began walking out at 3 p.m. ET Monday and will strike for a six-hour period that overlaps with the morning and evening shifts. There were about 75 workers outside the facility at 5 p.m. ET Monday, chanting â€œAmazon, hear our voice!â€ and â€œWe work, we sweat, Amazon workers need a rest!â€
Some Seattle tech employees will also be attending the strike in solidarity, according to a statement from the Amazon Employees for Climate Justice.
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â€œThese groups are conjuring misinformation to work in their favor, when in fact we already offer the things they purport to be their cause â€” industry leading pay of $15 per hour, benefits, and a safe workplace for our employees,â€ Amazon said in a statement. â€œIf these groups â€” unions and the politicians they rally to their cause â€” really want to help the American worker, we encourage them to focus their energy on passing legislation for an increase in the federal minimum wage, because $7.25 is too low.â€
The majority of workers at that facility are East African. One of the reasons they have been frustrated is, they say, Amazon has not acknowledged their religious practices.Â The strike is being organized by the Awood Center, a group that advocates for Somali and East African workers.
The strike is part of the workersâ€™ continued pressure on Amazon to â€œprovide safe and reliable jobs, increase respect and opportunities for advancement for the predominantly East African workforce, protect the right to organize and advocate for better working conditions, and to demand concrete action from Amazon to address critical issues like climate change,â€ the organizers said in a statement.
Workers at the facility, known as MSP1, have rallied against the company before. But the stakes could be higher since it is a major sales day for the company.
Workers striking in Germany lobbied for two days for living wages and bargaining power for employees.Â More than 2,000 people participated in at least seven locations, the labor union that represents the workers told Reuters. In Europe, where there are stronger labor laws, Amazon workers have staged protests against the company for years.
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Amazon said the protests in Germany will not have any impacts on operations or deliveries.
On Monday, shares of the company, which is valued at $991 billion, were up 33.8% since January.
The AFL-CIO also released a video Monday showing solidarity with the workers.Â
â€œTheyâ€™re working under insane deadlines, often in unsafe conditions,â€ AFL-CIO Secretary-Treasury Liz Schuler said in the video. â€œWeâ€™re standing strong in solidarity with the workers in Shakopee and beyond, but we hope you will too. When you stand up together collectively, that is how we change corporate behavior.â€
Lawmakers also weighed in on social media to show their support of the workers.
Senator Elizabeth Warren tweeted on Monday that she supports Amazon workersâ€™ fight for safe and reliable jobs, which is a way of holding big corporations accountable.
Sen. Bernie Sanders also said that Amazon workers deserve higher wages, safe working conditions, fair scheduling, and reasonable production demands.
Contributing:Â Katie Schoolov, CNBC
Â©CNBC is a USA TODAY content partner offering financial news and commentary. Its content is produced independently of USA TODAY.
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