Twitter rolls out 280-character tweets to many users
A span of struggling social-media darlings have motionless they need to take on new looks if they wish to prosper.
Twitter is rolling out a 280-character extent for scarcely all a users, abandoning a iconic 140-character extent for tweets.
We’re expanding a impression limit! We wish it to be easier and faster for everybody to demonstrate themselves.
More characters. More expression. More of what’s happening.https://t.co/wBpYdy1K40
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@Twitter
And Snapchat, prolonged an app renouned with immature people, will bear a revamp to make itself easier to use, in a hopes it can attract a wider audience.
Both companies announced a moves Tuesday as they demeanour for ways to enhance over their ardent though slow-growing fan bases.
At a finish of a third quarter, Twitter had 330 million monthly users, adult only 1 per cent from a second quarter.
Snapchat combined 4.5 million daily users in a entertain to 178 million, that amounts to a 3 per cent growth. The association does not news monthly user figures.
Facebook grows faster
But those numbers dark subsequent to amicable media behemoth Facebook, that reported a monthly users rose 16 per cent to 2.07 billion.
“The one thing that we have listened over a years is that Snapchat is formidable to know or tough to use, and a group has been operative on responding to this feedback,” Snap Inc. CEO Evan Spiegel said. “As a result, we are now redesigning a focus to make it easier to use.”
His comments came on a discussion call with attention analysts after a association posted a lifeless user-growth numbers and income that fell good brief of Wall Street expectations.
Snapchat CEO Evan Spiegel (right) and Snap co-founder Robert Murphy are seen in record photo. Spiegel pronounced a association has listened Snapchat is formidable to know or tough to use and is responding o that feedback. (Richard Drew/Associated Press)
Snap’s batch was bludgeoned in after-market trading, descending some-more than 17 per cent to $12.53 US. The Venice, California-based association went open in Mar during $17 US a share.
Snapchat needs to grow a user bottom over 13 to 34 year olds in a U.S., France a U.K. and Australia, Spiegel said. This, he said, includes Android users, people comparison than 34 and what he called “rest of world” markets.
Twitter, meanwhile, appears also to be banking that by pardon users from a 140-character straitjacket, a height will benefit in popularity. The San Francisco association says 9 per cent of tweets created in English strike a 140-character limit. People finished adult spending some-more time modifying tweets or didn’t send them out during all.
The pierce to 280 characters was first started as a exam in September.
“People in a examination told us that a aloft impression extent done them feel some-more confident with how they voiced themselves on Twitter, their ability to find good content, and Twitter overall,” said plan manager Aliza Rosen in a blog post.
Old extent for Chinese, Japanese, Korean
The enlargement to 280-character tweets will be extended to all users solely those tweeting in Chinese, Japanese and Korean, who will still have a strange limit. That’s since essay in those languages uses fewer characters.
The news led to an assault of extended tweets by users ostensible to revelry in a remarkable doubling of their Twitter genuine estate. Others were not impressed, including during slightest one who quoted Shakespeare: “Brevity is a essence of wit.”
And, as Spiegel noted, change does not come but risk.
“We don’t nonetheless know how a poise of a village will change when they start to use a updated application,” he said. “We’re peaceful to take that risk for what we trust are estimable long-term advantages to a business.”
Article source: http://www.cbc.ca/news/technology/snapchat-twitter-revamp-1.4392525?cmp=rss